Modern BizOps

Grow Your Revenue Without Growing Your Headcount

I help $3M–$15M companies build the sales, marketing, and delivery systems that turn growth into profit — not just more payroll.

15+ high-growth companies transformed · Sales cycles cut in half · $1M+ in churn saved

Bradley de Wet — Revenue Operations Coach

Sound Familiar?

You built this business from the ground up. You've got real revenue, a real team, and real clients. But somewhere along the way, growth started requiring more people — and your margins started shrinking.

Your sales team is buried in manual work. Marketing generates leads but no one can prove which ones actually turn into revenue. Client onboarding is inconsistent — some clients love you, others churn in 90 days. Your CRM is a mess that nobody trusts.

And you? You're spending your Sunday nights building spreadsheets because the reports in your system don't tell you what you need to know.

You know the business should be further along. You see competitors growing faster and wonder what they're doing differently.

Every Month You Wait, It Gets Harder

Leads that should convert don't. Clients that should stay leave. Team members that should be producing revenue are drowning in manual tasks and miscommunication.

AI is transforming how companies sell, market, and serve customers right now. Every month you wait, your competitors adopt it first.

Meanwhile, headcount keeps creeping up, margins keep shrinking, and your business becomes less valuable — not more.

The cost of inaction isn't just lost revenue. It's the compounding cost of a business that gets harder to run, harder to sell, and harder to enjoy every year you don't fix the engine.

There's a Better Way to Grow

Revenue Operations is how the best companies in the world grow revenue faster than they grow costs. It's the system that aligns your sales, marketing, and client delivery teams around one goal: efficient, predictable growth.

The problem? This used to be something only companies with $50M+ in revenue and a dedicated RevOps team could build.

Not anymore.

I take everything I've learned from building revenue operations inside 15+ high-growth, VC-backed startups — where I personally cut sales cycles in half, doubled conversion rates, and saved over $1M in annual recurring revenue — and I bring it to companies like yours.

This isn't consulting where someone drops in, builds a binder, and leaves. This is done-with-you coaching where we build your revenue engine together, your team learns the skills, and you own the system when we're done.

Powered by proprietary diagnostic technology that connects to your existing tools — CRM, marketing platform, support systems — and analyzes your real data to build a custom roadmap. No guesswork. No generic playbooks.

Three Steps to a Revenue Engine That Runs Without You

1

Diagnose

Book a discovery call. We'll connect our diagnostic app to your tools, analyze your data, and show you exactly where your revenue engine is leaking — with numbers, not opinions.

2

Build

Over 4–12 weeks, we work through a custom 7-phase roadmap together. Your leadership team builds the systems with my guidance, implementing everything from sales process architecture to AI automation.

3

Own

When we're done, your team has the skills, the systems, and the dashboards to run the engine independently. No long-term retainer. No dependency. Just a more valuable business.

What Changes Look Like

Sales Cycle Cut in Half

A $12M services company went from 47-day average sales cycles to 23 days in 8 weeks.

Conversion Rate Doubled

Close rates jumped from 18% to 34% after rebuilding the sales process around buyer actions, not gut feelings.

$1M in Churn Saved

Structured onboarding and client lifecycle playbooks reduced annual churn by 40% — protecting over $1M in recurring revenue.

Zero New Hires

Revenue grew 31% in one quarter with the same team. The difference wasn't people — it was systems.

Bradley de Wet at work

Meet Bradley

I've spent 15+ years inside the machine — not advising from the outside, but in the seat, building the revenue operations that powered high-growth, VC-backed startups.

I've worked as an individual contributor in sales, marketing, and customer support. I know what it actually feels like to work these jobs — and to have processes that either help you or make your life harder.

I've seen firsthand how the right operational architecture turns a chaotic $5M company into a scalable $15M company without doubling the team. And I've seen what happens when companies try to grow without it.

I built Modern BizOps to bring startup-grade revenue operations to small and mid-size businesses. Because the playbooks that work shouldn't be locked behind a $200K executive hire or a six-figure agency retainer.

Common Questions

Agencies execute tactics. CRM consultants configure software. I build the operational system that connects your marketing, sales, and delivery into one revenue engine — and I coach your team to run it. When we're done, you don't need me anymore. That's the point.

If you have a sales team, a marketing function, and clients to serve, you have a revenue engine — even if it's held together with duct tape. The earlier you build the right systems, the faster you grow and the less painful the scaling process is.

That's exactly why this is done-with-you, not done-to-you. Your team is involved in every phase — mapping their own processes, defining their own metrics, choosing the AI tools they'll actually use. People don't resist change they helped create.

Depends on where your biggest time drains are. Common implementations include AI-powered lead scoring, automated follow-up sequences, chatbots for initial customer support, and automated reporting dashboards. We focus on tools that save your team measurable hours per week — not shiny objects.

I hear this a lot. Most consulting engagements fail because the consultant builds something in a silo that the team rejects, or because the engagement ends and nobody knows how to maintain what was built. My model solves both problems: your team builds it with my guidance, so they own it. And every recommendation comes from your actual data — not a generic template.

It depends on your company's size and complexity. Engagements range from $8,000 for early-stage companies to $25,000+ for mature organizations. Book a discovery call and we'll scope it to your situation.

Ready to Build a Revenue Engine That Doesn't Need More People?

Book a free 45-minute discovery call. We'll look at your current revenue engine, identify the biggest friction points, and determine whether this is the right fit. No pitch. Just a real conversation.

Book Your Discovery Call

Typically responds within 24 hours.